Brands made to excite.
Uniform designs that endure.
Merchandise built to sell.
Dedication.
Hard Work.
Sacrifice.
The builders of tomorrow are often found in huddles today.
By rethinking and redesigning athletic branding, schools support and direct the culture and focus of athletics. I can help give a public face to the programs that allow student-athletes to become their future selves.
I’m Todd Weber. I’m the Aesthetic Director and Designer here at The Aesthetic Dept.
Designing sports identities mixes my creative vision, craftsmanship, and love of sports.
Athletic branding didn’t choose me. This is my pipe dream. I’ve spent countless hours studying corporate branding. And beyond countless hours where branding and sports intersect. Since it will be endlessly interesting, I gave myself the gift of starting The Aesthetic Dept.
I’m Todd Weber. I’m the Aesthetic Director and Designer here at The Aesthetic Dept.
Designing sports identities mixes my creative vision, craftsmanship, and love of sports.
Athletic branding didn’t choose me. This is my pipe dream. I’ve spent countless hours studying corporate branding. And beyond countless hours where branding and sports intersect. Since it will be endlessly interesting, I gave myself the gift of starting The Aesthetic Dept.
I’m Todd Weber. I’m the Aesthetic Director and Designer here at The Aesthetic Dept.
Designing sports identities mixes my creative vision, craftsmanship, and love of sports.
Athletic branding didn’t choose me. This is my pipe dream. I’ve spent countless hours studying corporate branding. And beyond countless hours where branding and sports intersect. Since it will be endlessly interesting, I gave myself the gift of starting The Aesthetic Dept.
Bold Sports Branding
Distinct. Strong. Original.
That’s the power of custom illustration, lettering, and scripts rooted in branding priciples.
Timeless on-Field Designs
Get design with an eye for timelessness with The Aesthetic Dept.
Build equity in future athletic history with unique, ownable uniform sets.
Fanwear for High Expectations
This is merchandise built for fanatics. Not using one-design-fits-all templates, but with original concepts.
